Ballot Measure Arguments & Rebuttals Guidelines

• What you must file no later than 88 days before the election
  1. Your resolution passed by your governing board that includes the following information:
     • Calls an election to put a measure on the ballot
     • Requests approval of Board of Supervisors to consolidate (if applicable) the election with other elections held on the same date
     • Requests Board of Supervisors to permit the Elections Department to provide election services
     • Text of the measure question to appear on the ballot (75-word limit)
       • The measure label formatted by our office will be in ALL CAPS and bold type.
       • Your measure question text must be in upper and lower case. • Bullets, italics, bolding, and underlining are not permitted in the text.
  2. Ordinance for voters to approve (if applicable)
  3. Tax Rate Statement if it’s a Bond Measure.
     • Election Code §9401 details additional information required in the tax rate statement.
  4. Cover letter transmitting the resolution and/or ordinance with contact information of those authorized to make decisions directly related to the measure. Include phone numbers and email addresses. This information can be provided on the cover letter or emailed to this office to Dan Miller.
• Where to file your ballot measure resolution and ordinance

  Cities: Deliver your original measure documents directly to the Elections Department who will forward your documents to the Board of Supervisors.

  School Districts: Deliver your Bond measure resolution directly to the Elections Department. All other school district measure resolutions must be filed directly with the Marin County Office of Education who will notify this office.

  Special Districts: Deliver your original measure resolution directly to the Elections Department.

• Boundary Map & Changes Elections Code §12262 and §10522

  Jurisdictional boundary changes occurring less than 125 days before the election will not be effective for purposes of that election. It is recommended that districts confirm their current boundaries to ensure all eligible voters are included.

  If you’re combining your ballot measure election with your candidate election, your boundary maps must be confirmed with our office no later than E-125 (125 days prior to the election). Boundary changes occurring less than 125 days will not be effective for that election.

  School districts must confirm district boundaries with the Marin County Office of Education.

• Additional Requirements & Information
  • Our office requires e-versions in Word of your measure and arguments.
  • To help reduce printing and mailing costs your jurisdiction may have the option to not print the resolution and/or ordinance in our Voter Information Guide. If we do not print the full text we will print a statement informing voters that if they want a copy of the measure mailed or emailed at no cost, to phone either the district or this office. Election Codes 9160, 9280, 9313
  • School Districts may opt to not print the resolution but must print the full text. EC 9500
  • BOND measure statement of tax rate data for all jurisdictions must be printed in our Voter Information Guide. EC 9400 thru 9402
  • Full text of measures may be reformatted to reduce the number of pages in the voter guide.
  • Electronic Word versions of your measure and ballot arguments are required for typesetting purposes.
  • If your district submits a measure argument please provide contact email addresses for typeset proofing purposes.
  • Contact the Property Tax Division of the Marin County Department of Finance to confirm the effective date of tax measures beginning the year of the election or the following year. This should be resolved prior to passing your resolution.

County reference EC § 9160, et seq; Special District reference EC § 9501, et seq; Cities reference EC § 9281, et seq; Initiative Election reference EC § 9315, et seq; General reference EC § 9600, et seq.

• General Rules for Primary Arguments
  • General Rules
    • Each primary argument must be filed with an Argument Submission Form, and an Argument Signature Form.
    • No more than five signers for any argument.
    • If representing an organization, association, or governing body, filers and signers must have written authorization on letterhead signed by at least one of its principal officers or members and submitted with the argument.
    • Names and titles will appear in the Voter Information Pamphlet exactly as written on the Argument Signature Form.
    • Primary arguments are limited to 300 words.
    • Filers or signers are not required to sign the hard copy argument, but must sign the Argument Signature Form which meets the ‘accompanying’ requirement as stated in the Election Code.
  • Primary argument filers must be either
    • A governing body, authorized members of the governing body, or an authorized representative,
    • The individual voter, or bona fide association of citizens, or combination of both who are the bona fide proponents or sponsors of the measure,
    • Bona fide association of citizens,
    • Individual voters who are eligible to vote on the measure.
  • If one or no primary argument for or against

    If one or no primary argument for or against a measure is filed, there can be no rebuttal argument. A statement will be printed in the sample ballot that no argument(s) (for or against) the measure were filed.

  • If two or more primary arguments

    If two or more primary arguments for or against a measure are filed, the Registrar will choose one based on the order of precedence for choosing arguments per Election Codes 9166 or 9503. If all factors are equal the Registrar will choose the argument with the earliest ‘Received’ stamp date.

  • Copies of the opposing primary arguments

    Copies of the opposing primary arguments will be sent promptly by email to the opposing filer(s) after each deadline.

• General Rules for Rebuttal Arguments
  • General Rules
    • Each rebuttal argument must be filed with an Argument Submission Form, an Argument Signature Form, and a Rebuttal Argument Authorization Form if applicable.
    • The filer(s) of the primary argument for or against the measure may designate any other person(s) to prepare and submit a rebuttal argument. The Rebuttal Argument Authorization Form, Argument Signature Form, and Argument Submission Form must be submitted with the rebuttal argument.
    • No more than five signers for any rebuttal argument. Names and titles will appear in the Voter Information Pamphlet exactly as written on the Argument Signature Form.
    • If representing an organization, association, or governing body, filers and signers must have written authorization on letterhead signed by at least one of its principal officers or officials and submitted with the argument.
    • Rebuttals are limited to 250 words.
  • Who can author rebuttal arguments?

    The original filer(s) or anyone they designate on the Rebuttal Argument Authorization Form may prepare the rebuttal. The new filer(s) and signer(s) are not required to be registered voters or live in the district but are required to complete the Argument Submission Form, and Argument Signature Form.

• Where to Submit Arguments & Rebuttals
  • City/Town Measures

    You must contact the appropriate City/Town Clerk’s office. Arguments/rebuttals for City/Town measures must be filed only with the City/Town Clerk’s office, and may have different required deadlines and procedures.

  • County, School & District Measures

    File arguments and rebuttals with the Elections Department at the Marin Civic Center, Room 121, San Rafael, by the deadline dates.

    • Arguments/rebuttals must be filed with applicable forms included in this guide.
    • There is no timeframe outlined in the Elections Code as to the earliest date a primary argument can be submitted.
    • No more than five signers for any rebuttal argument. Names and titles will appear in the Voter Information Pamphlet exactly as written on the Argument Signature Form.
    • The argument filer (the author) is responsible for compiling and submitting all documents required by the Elections Department.
    • Anyone designated by the argument filer can deliver the argument to the Elections Department.
• How to File Your Arguments & Rebuttals

  You may file your signed argument & rebuttal documents in person, by mail, fax or email. If by fax or email, original signatures must be submitted within 48 hours of receipt otherwise the arguments will not be accepted.

• Public Examination of Any Measure Related Document

  Measure documents cannot be released to the public by this office prior to any filing deadline. A 10-day (calendar days) public review period of any measure-related document will begin on the day after a specific filing deadline. Any legal challenges must be filed within the 10-day public review period. Election Code §9190

• Withdrawal of Arguments & Rebuttals

  Proponents of arguments for or against a measure may in writing withdraw those arguments any time prior to and including the deadline date fixed for filing arguments. Election Code §9601

• Definition of Terms
  • Filer

    The FILER of any argument is the author and is responsible for compiling and submitting all documents related to the argument. The FILER is not required to be the signer of an argument and can allow others to sign in their place if authorization is in writing on entity letterhead. There may be more than one FILER, each completing the required forms. The FILER need not be a registered voter in the district if representing an organization, association, or governing body but must have written authorization on letterhead signed by at least one of its principal officers or members.

  • Signer(s)

    The SIGNER(S) may or may not be the author of the argument however their signature affirms their approval to the context of the argument. The SIGNER need not be a registered voter in the district if representing an organization, association, or governing body but must have written authorization on letterhead signed by at least one of its principal officers or members.

  • Bona Fide Association of Citizens

    A BONA FIDE ASSOCIATION OF CITIZENS is a recognized group of citizens bound together by a common interest or cause. The Elections Department must consider several factors when determining the group’s qualifications and may request certain types of documentation such as regular meeting minutes/agendas, bylaws, a current and active website, or other bona fide information. The names of the association’s authorizing principal officers and officials must be listed in some of the requested documentation.

Deadlines that fall on a weekend or holiday move to the next business day.

• Word Limits

  Primary arguments for and against measures are limited to 300 words – rebuttal arguments are limited to 250 words.See the How to Count Words section of this guide.

• Form of arguments and rebuttals
  • Use Word format to create your argument and rebuttal.
  • Use of bolding, CAPITALIZING, underlining italics and • bullets are permitted.
  • Arguments and rebuttals will be printed exactly as they are submitted. Spelling, punctuation and grammatical errors cannot be corrected by the Elections Department.
  • Type title of argument or rebuttal in boldfaced CAPS on top of the page as applicable:
    • ARGUMENT IN FAVOR OF MEASURE _____, or
    • ARGUMENT AGAINST MEASURE _____, or
    • REBUTTAL TO ARGUMENT IN FAVOR OF MEASURE _____, or
    • REBUTTAL TO ARGUMENT AGAINST MEASURE _____.
  • Type the names of the signers and their titles at the bottom of the argument in the order that they should appear.
  • Titles cannot include website or email addresses. Additional restrictions may include representation of business or government entities without approved authorization.
  • You are required to email Dan Miller, a Word version of your argument.

  Complete and file the Argument Submission Form and the Argument Signature Form with your primary argument, and include the Rebuttal Argument Authorization Form (if applicable) with your rebuttal argument.

Ballot measure-related text are limited to a certain number of words.

The rules below explain how we count words. These rules are based on California law, and cannot be changed. Refer to Election Code §9 for word count regulations.

Before you file your material, count the words carefully. If you have too many words, we will ask you to revise your text.