No earlier than 10:30 a.m., the Board will conduct a hearing to consider a resolution to allow the Director of Cultural Services an option to charge additional service fees to be shared with for-profit promoters on concert tickets at Marin Veterans Memorial Auditorium to encourage more major events. Cultural Services recommends a model where the risks for ticket sales and expenses are shared between the County and event promoters. Previously the County served as event producer and fully accepted the risk of financial losses. The proposed model is more consistent with industry practices. If implemented, it would increase facility rentals and possibly bring in higher-profile performers. The proposed sliding-scale fee schedule would allow for service fees of up to $25 on tickets costing more than $50.
The Board conducted the hearing and adopted the resolution.
Need more info? See the staff report about the proposed service fees on concert tickets.
Contact: Gabriella Calicchio, Director, Department of Cultural Services
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